About Us Infooptic is a privately owned New York-based company established in 1999. The company is offering practice management service solution InfO-Optic to the premier optical boutiques in New York City and nationally. From the President Founder & CEO Mark Shvartsapel - "Computerized optical business is now an integral part of your business success, and we at Infooptic are here to help you all the way, from taking that very first step through complete transition into electronic office management." Our Profile: Infooptic is a unique company that embraces innovation and technology while proudly carrying the traditional business practices -- an in-depth understanding of our clients' needs, incomparable quality of our products and customer service with personal approach and unwavering integrity. The Philosophy & Mission of our company is the secret to our success. What's coming up... This year has been the milestone for us as we present the new version of InfO-Optic software which includes the features based on customer requests received throughout the years: scanning, multi-office architecture and many other new functionalities - everything on one screen! You can see us this year at International Vision Expo East in Jacob Javits Center, March 23-25 where you will have an opportunity to try it all first-hand! New Frontiers: Infooptic is also expanding its vision to focus on educational and outreach activities. We believe that these initiatives will help the new leaders of the optical industry, and bring a positive impact to the community.